Content in a CMS is typically stored in a database and displayed in a presentation layer based on a set of templates.

One major advantage of a CMS is its collaborative nature. Multiple users can log on and contribute, schedule or edit content to be published. Because the interface is usually browser-based, a CMS can be accessed from anywhere by any number of users.

The second major advantage of a CMS is that it allows non-technical people who don’t know programming languages to easily create and manage their own web content. The WYSIWYG editors of a typical content management platform allows users to enter text and upload images without needing to know any HTML or CSS.

When a company uses a CMS to publish its pages, it reduces its reliance on front-end engineers to make changes to the website, making it quicker and easier to publish new content.